In The Dog Whisperer the host Cesar Millan learns dogs things to do by approaching them as being dogs in the wild. Cesar Millan is able get dogs quiet and is able to let the owner be the boss, instead off the other way around. We have tried to express this in an outdoor and print campaign to promote the popular serie The Dog Whisperer.
We have developed the webdesign including an introduction video and we have developed a DM Campaign to create interest among suppliers for the proposition and offer of Stirrr.
FOXlife launches it’s international top serie True Blood through a cross media campaign with a focus on the True Blood premiere party in the Stadsschouwburg Amsterdam last Saturday.
Fox Channels Benelux: Aafke van der Lippe & Marcel van der Zee.
We just launched the advertising campaign for Veridian Dynamics. The company is searching for people for their human testing experiments. If you are interested call them for free: 0800-4200100 or check http://www.veridian.nl/
Veridian Dynamics: Hebe Helmons, Stephan Haseth & Jody Verver.
Vampires in town! In a sexy and styllish ambiance the True Blood Vampire Ball will take place in the Stadschouwburg in Amsterdam on March 27th. Dare designed and developed the website: http://www.truebloodtv.nl/ All the event branding will follow soon. If you want to join, tickets are available online. In cooperation with Chemistry & Ex Porn Star.
Fox Channels Benelux: Aafke van der Lippe & Marcel van der Zee
We are developing a new identity for the lovely people at the set and model builders company Props. The new identity system uses real build elements to show off their skills. We designed the five large P’s together with Paul, Job and Lior of Props. These capital P’s are going to be used in their website and throughout the stationary. The photo’s were taken by Lior in their workshop. Read more…
The more global the brand is, the bigger the need to focus on local relevance – with Nat Geo we worked on a B2B campaign to promote the multi-media solutions of the channel. The ad’s appeared in business magazines, with a wider used key for magazine wrappings sent out to relations and in online bannering.
A branded ‘chick driver’ set in a big pink wrapping as key visual for the FOXLifeBox: A Dare-ing introduction of the new channel FOXLife to the Dutch press, celebrating the channels ‘tough female side’ - also included a press release book, and USB stick with promo’s and press photo’s.
Bringing the brand to life. To change the perception of a wild life channel we developed a campaign focussed on the human connection. Tickling the emotions of the target audience.
Starting with Pink Pop and ending with Lowlands, the Summer festival season is long and hot in Holland. To connect festivals and music to Public Broadcast Channel Nederland 3 we developed an advertising campaign expressing the festival fever targetted to youngsters. Throughout the Summer festival reports and concerts were aired on the channel.